Matrix has strengths that provide unique and secure trading opportunities:
- A Global Platform
Virtual assets are global. But existing exchanges are regional, which creates isolated, inefficient markets. With its license, Matrix breaks down regional barriers that other exchanges face. It gives retail and corporate customers from Asia, India, the Middle Eastern, Europe access one regulated platform.
- Fiat-to-Virtual Assets Gateway
Most exchanges do not have access to fiat currency. Customers can only trade if they already own virtual assets, which limits adoption and growth. With its omnibus custody account, Matrix allows customers to convert fiat to virtual assets and to settle trades in USD. The Matrix fiat channel eliminates friction and makes investment and trading accessible to millions of new customers.
- Meeting Regional Demand
The GCC has fast growing demand virtual asset investment and adoption. The GCC leads the Middle East in internet access and from 2013 – 2016, there has been a 400% growth in alternative finance investments. The opportunity for financial penetration here is exponential.